Learn more about us
Discover Slyfish: Our Story, Goals, Team & More.
How it all started
Slyfish, a terminal tackle company established in 2011, recently experienced a significant transformation in 2023 when it was acquired by Aaron. This change in leadership marked a new chapter for the company, infused with fresh ideas and energy. Our collection spans the essentials—an assortment of gear including razor-sharp hooks, beads, swivels, kickers, and an array of indispensable end tackle items. Yet, Slyfish is more than just about the gear. We take pride in curating an exclusive clothing line, seamlessly blending style with durability. Whether you're by the water's edge, at the local pub, or wherever your fishing adventures take you, our hard-wearing, superior-quality garments not only endure the elements but ensure you look undeniably cool while doing so. In our relentless pursuit of excellence, every product undergoes rigorous testing by our seasoned team members. Nothing graces our shelves for sale unless it has earned our unreserved confidence and approval. At Slyfish, we adhere to a simple, unyielding philosophy: we sell only what we would wholeheartedly use ourselves.